Technological progress has transformed the way we consume, and Artificial Intelligence (AI) plays a central role in this revolution. At the head of this transformation, an innovative e-commerce startup, founded by former Google and DeepMind employees, stands out for its use of AI agents. This bold company recently raised $10 million in seed funding to expand its influence in the e-commerce space. These AI agents are redefining the consumer journey, offering increasingly personalized and optimized online shopping experiences. From inventory management to customer support, their impact is vast and significant.
At the heart of this revolution is Dubai-based startup Qeen.ai. Backed by renowned investors including Prosus Ventures, Qeen.ai is focused on transforming the business landscape in the Middle East and beyond through its innovative technology solutions. Its autonomous and efficient AI agents are changing market dynamics by offering businesses optimized tools for marketing, content creation, and conversational sales. This model promises to reduce dependence on expensive agencies and advertising campaigns.
AI agents: a new horizon for e-commerce
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AI agents are positioning themselves as key players in e-commerce, enriching each stage of the customer journey with bold innovations. At Qeen.ai, these agents play a crucial role in transforming consumer-business interactions through automation and continuous learning. Cutting-edge technologies, such as RL-UI, enable agents to adapt and perfect marketing strategies in almost real time.

Personalization and efficiency thanks to AI
Qeen.ai’s AI agents are designed to provide adaptability and efficiency. They constantly analyze user interactions to offer tailor-made marketing solutions. This approach makes it possible not only to satisfy immediate needs but also to anticipate future trends. For example, dynamic personalization techniques adjust the content displayed based on each user’s preferences and behavior.
Founding and Expansion of Qeen.ai: From Google and DeepMind to the Middle East
Behind Qeen.ai are Morteza Ibrahimi, Ahmad Khwileh, and Dina Alsamhan, three entrepreneurs who acquired solid expertise at Google and DeepMind. Their experience with Google Ads and their deep understanding of AI models allowed these former collaborators to develop an e-commerce platform that could redefine today’s standards. This unique perspective has given them a competitive advantage in creating more integrated and efficient solutions.
Financing strategies and future ambitions
Qeen.ai raised $10 million in a seed round led by Prosus Ventures, signaling notable investor confidence in AI technologies. The funding allows Qeen.ai to not only expand its technology platform but also strengthen its team and attract more customers across the MENA region. Ambitious plans include international market expansion, and consolidation of their positioning as a leader in the sector.
Technological innovation: impact on the market and future prospects
Qeen.ai is powered by advanced AI technology that revolutionizes the operating model of e-commerce businesses. The flexibility and adaptability of their tools ensure constant improvement of the user experience, thus increasing the conversion rate. The Middle East presents fertile ground for these innovations, with growing adoption of digital tools among consumers and significant market potential.
Towards an automated future
As AI marketing startups rapidly expand across the world, Qeen.ai stands out with its strategic regional focus and cutting-edge technology. By targeting the Middle East first, the company is capitalizing on a still under-exploited niche while planning further global expansion. The co-founders bring rare expertise in artificial intelligence, having initiated and led ambitious projects at DeepMind. These projects include the development of AI agents focused on autonomy and efficiency, which are at the heart of Qeen.ai today.
Qeen.ai’s economic model: integrating AI into the heart of e-commerce
Qeen.ai’s business model is based on flexible subscriptions that adapt to the needs of each e-commerce. The company essentially offers two types of services: content automation and AI marketing agent, each with usage-based pricing models. This approach provides unprecedented accessibility to advanced AI solutions for businesses of all sizes, promoting a more inclusive ecosystem.
Include small and medium-sized businesses in the AI revolution
By expanding its services to more small and medium enterprises (SMEs) across MENA, Qeen.ai is committed to making AI accessible to everyone, regardless of business size. Their strategy focuses on seamlessly integrating AI agents into businesses’ daily workflows, making these tools indispensable rather than just technological additions. This integration results in greater customer retention and loyalty, significantly improving commercial performance.
A promising and rewarding future
With over 15 million users served since launch in 2024, Qeen.ai continues to demonstrate its potential. The rapid growth of the e-commerce market in the region is accompanied by increased adoption of digital technologies, allowing Qeen.ai to position itself as a leader in digital transformation. Their vision for the future is clear: to make smarter, faster, and more personalized e-commerce possible, while expanding their scope of action on a global scale.